A couple of months ago I published the post Work-based learning (based on work by Niklas Angmyr and Charles Jennings‘ “Re-thinking workplace learning“) and the time has now come to update the model presented and take it to the next level. In short the change can be attributed to:
Beneficial knowledge is nice to have but
beneficial behavior is what gets you results
Let’s start at the top left. The classic L&D sector is the blue box of competence building activities. Here I’d suggest one would place activities described in the post Multi-Layer Learning, i.e. not only formal ones like classroom training but also informal stuff like communities, role-modeling and databases. And yes, by saying that the top blue box is the classic L&D sector I also say that L&D often doesn’t do anything else of what’s shown in the model above. This model is more applicable for a department working as a Knowledge and Performance Partner than that of a Learning and Development department.
This isn’t going to be a tirade of criticism like the last post but more of a reflection of how I think most people uses the Four Levels of Kirkpatrick, namely wrong. I’ve heard the following quite a few times:
“Yeah, we do course evaluation but we’ve only come as far as Level 1 and 2.”
So what’s wrong with this? Of course it’s very much easier to just measure what people think of the course (Level 1) and what they’ve learned (Level 2) than mess with change of behavior (Level 3) and result (Level 4). And of course people tend to do what’s easy instead of doing what they should do. Continue reading
I really do like the ideas in The New World Kirkpatrick Model but there are some things that are contradictory or just seem wrong. Most of us have seen the old 4 levels of yore; Level 1: Reaction, Level 2: Learning, Level 3: Behavior and Level 4: Results. What strikes me as odd is that they are not really grounded in today’s world of performance change, even though they’re called “The New World Kirkpatrick Model”.
Why? Most of Kirkpatrick’s critics look at that Level 2 heading and goes “Ah, it’s all just about training. Ignore and move on…”. I know that the method was developed with training measurement as its focus but it shouldn’t be that anymore and least of all when it’s called “New World”.
Below I’ve embedded BJ Fogg’s keynote from the recent Healthcare Experience Design Conference in Boston. It’s a must-watch if you’re at all interested in the subject of facilitating (not motivating!) behavior change. (Follow the link to BJ Fogg’s website because there’s a wealth of really great stuff there!)
I’ve extracted two screenshots after the video that I think are especially interesting for the L&D crowd. Continue reading